We're available for a sustained period to supervise, scrutinise and criticise your business in the background, and make sure that everything is working as it should and that you're not wasting any Western business opportunities.
We want to help you market properly, sell properly, perform properly, earn properly and grow properly. We'll inspire, stimulate, develop, reinvigorate and transform your Western-facing Asian IT business.
We'll help you compile product catalogs, and advise on pricing and prices. We'll write newsletters, host podcasts and webinars, do commentary and voice-overs for promotional videos
For specific new business, we'll assist you in putting together persuasive proposals, tenders and RFP responses, all in perfect general and technical English.
We will never assist you on whatever you mean by 'marketing'. Too speculative. You'll end up on Western blacklists. (And don't insult us by talking about tele-sales, cold emails, etc.)
We never use AI.
All our services are very discreet, private and confidential. Without your express prior written permission, none of your markets or competitors will ever know from us that we have helped you.
Our unusual consulting, counselling, correction, review, revision, support and assistance services target questionable, ineffectual and objectionable Asian business practices that are eminently avoidable and correctable with the right approach.
Our consulting services are personalised to each customer and customised to his or her particular business and needs. We target in every case what you're doing wrong and what you need to get right.
We know what Western buyers want and don't want; we can transmit them to you clearly, easily, efficiently and effectively; and we can teach, guide, advise and assist you comprehensively. We'll improve your business from the inside out.
We'll make sure you're doing justice to Western business you already have.
We'll re-write your office manual. We'll prepare templates of standard-form letters and emails, all in perfect English. We'll train your staff.
We'll do everything humanly possible to knock you into Western shape.
Because right now, what you're doing isn't working. That's why you're here.
if you're viable but something is missing, we'll find out what it is.
We'll train and educate you, one-on-one, to be as good as you can be.
We will critique your every move, your every word. We won't mess about.
You'll hear from your prospective customers exactly what you're doing right and wrong.
If your otherwise viable act is comprehensively clueless, a commercial disgrace going nowhere, we'll throw the whole thing in the trash and start afresh.
We'll assess your genuine capabilities, and structure and design your business from the beginning to be as good as it properly can be. (We will never help you to mislead anyone about talents you don't yet have. If you're not already otherwise Western-ready, we're not for you.)
Our techniques
We'll train, coach, rehearse, practise, challenge, cajole, test, re-test and indoctrinate you with real business transactions, real case studies of successes, failures and disasters; simulations, mockups, practising, etc.
We'll set you up quickly with Western-ready marketing, sales and business practices.
We'll send some genuine inquiries your way and test how you respond.
We'll let you into obvious secrets, swear you to a strict code of professional and personal conduct, and impose on you some strict obvious rules.
And of course you'll learn from our own good example of how we treat you as our valued customer.
We guarantee that if you comprehend, absorb and implement our guidance and advice, your work processes, morale and standing will dramatically improve immediately, along with your chances of successfully bidding, executing and delivering (if the job be otherwise genuinely within your competence).
Our intensive input
will do more for you and your business in minutes than all the years you've wasted in a university that no Western buyer will have ever heard of:-
No manuals, textbooks, schoolrooms, rote learning, robotic instruction, exams, grades… (we reckon you will already have had enough of that — talentlessly delivered and all of it useless)
We don't want our stuff in your head. We want it in your bloodstream. We don't want to teach it. We want to instill and inculcate it.
We want sound sensible commercial Western business principles, precepts, postulates, practices and business sense to be second nature to you.
We want you to have the right marketing, sales, behavioral and performance instincts, and fully operational Western-calibrated critical faculties.
We want you to acquire Western-grade common sense, business sense and some ability to think clearly and commercially to Western calibration.
Your own Western consultant
Our every consulting service is individually tailored.
We work one-on-one with every customer.
We'll assign to your case your very own commercially-minded, hard-bitten Western buyer.
He will take an immediate direct personal and professional interest in you.
He will not let up in straight talking and plain speaking until satisfied that you really do have it right.
After-sales service
On-call mentoring
Urgency-emergency email / phone hotline
We'll keep a quiet eye on you indefinitely in the Western marketplace to make sure you're doing well
If you go on to do really well, we might invite you to join our exclusive AsianCredible.com Club (lots of interesting Western business opportunities and connections).
We're especially interested to help substantial Asian IT companies with unrequited Western ambitions.
We already know what to do about your untrained demotivated witless staff, defective internal procedures, deficient Western interface and your own grandiose neglect (your front-office sales representatives' microphones and cameras don't work; their English is laughable, etc.— you call this good management?).
We'll be doing a lot of assessing, training, coaching, drafting, estimating, reviewing, rectifying, refining, improving and enhancing, only to Western standards.
We'll help you establish and meet Western-realistic sales, revenue, performance and growth targets.
We'll explore foreign branch offices, foreign representatives, etc. and the logistical, financial and tax angles.
Price, compete and deliver on guaranteed net quality. Establish a reputation worth having.
Ask us how we can turn around your business to face West confidently.
(ISO? We doubt if more than an insignificant handful of Western businesses knows or cares about ISO. We don't.)
If you're really going places, you'll already be on the lookout for feasible outlets for your Western-facing initiative, ingenuity and creativity. Keep looking at those Western data, copy and paste the Western trends that appeal to you — but you'll still need hands-on assistance direct from Western specialists on implementation and execution (to stop you grandiosely screwing up and pretentiously wasting everyone's time). That's where we come in. We'll evaluate and suggest how you can viably broaden your product line, and how you can make it work in the real world. Ask us how we can help your expansion plans.